My Portfolio

Cesar Advisory Board

One Hot Pixel and W3-Digital have created the Cesar Advisory Board (CAB), a closed brand community for Cesar UK and MARS Europe. CAB helps Cesar keeping a pulse on customer attitudes, uncover new product and service ideas, speed up decision making and de-risk innovation. The community speeds up internal decisions and help Cesar produce better products while improving customer relations.

I was responsible for project leadership, client contacts, web strategy, interaction and information design. My inital concept prototype helped W3-Digital secure the contract. The development was also based around my interactive wireframe which explained the system functionality and structure for all involved parties. Cesar Advisory Board was launched in june 2011 and is now fully operational.

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One Hot Pixel have designed and launched a new Facebook Page for the UK hostel chain, EuroHostel. This assigment has been a cooperation between One Hot Pixel, Önska Interaktiva Medier and Nonea.

The new page has several custom made subpages with information about individual hostels,  booking system links, feedback from other guests and discounts information. There is also a dynamic event list application that automatically collects information from the regular website and publishes it on the Facebook page.

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Tjejmilen and MittVal

As a web strategist and interactivity designer, I collaborated with Brandreality, to create a Facebook presence for a popular Swedish sport event,Tjejmilen and their main sponsor, MittVal.

We created a Tjejmilen Page where participants can socialize while MittVal contributes with dietary advices and passive marketing. To further increase the impact of the campaign, we created Träningsdagboken a interactive exercise diary where users can log their results and spread them viraly in their Facebook social network. Tjejmilen is a very popular page today with more than 8 500 fans and a lot of social interaction between users.


In my role as Interaction and Information Designer, I have collaboratd with Valtech and Brandreality to develop several new web sites for VHS, The Swedish Agency for Higher Education Services. VHS is a government agency responsible for administering all student university applications in Sweden. I designed the interactivity and information structure and created several wireframes that served as blueprints for the system development. I have also helped VHS to set up a blog where users and general public can communicate with VHS.

Sundbybergs Kommun

Together with Johan Lange from Langecom, we held a two day workshop about social media for oganisations, theory and practical, to aid the city of Sundbyberg improve its digital services. The workshop included theoretical lectures, open debates, SWOT analysis and group projects. The final result was both a practical roadmap for the gradual implementation of social media and strategical document tying it all together. Part of the workshop is available as Power Point document here (Swedish only).


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